We showed it off to a number of marketing managers of local restaurants in Boulder, CO and have since sold subscriptions to a number of restaurants in the area. Since the launch, we've gone through a number of tweaks and actually end up removing "features" fairly often. We know that restaurant owners are busy, but we continue to understand what they care about and what information we should drop to make their days easier.
The focus was one of the main things we found to be a differentiator in this business model. Down the road, we'd love to look in to a variety of customers, but we know for a fact that restaurant owners alone could use this. Thanks for the comments.
Right now, we notify the restaurant owner that a negative review has come in and we encourage the owners to respond to any negative reviews (in a friendly manner).
Having a family in the restaurant industry, I can say that most negative reviews and rants can be diffused with a little discussion and an offer to make it right. With Bistro, we just want to find every mention (from review sites or even personal blogs) and just start that conversation.
We showed it off to a number of marketing managers of local restaurants in Boulder, CO and have since sold subscriptions to a number of restaurants in the area. Since the launch, we've gone through a number of tweaks and actually end up removing "features" fairly often. We know that restaurant owners are busy, but we continue to understand what they care about and what information we should drop to make their days easier.